Have you ever thought, "I would LOVE to have more people see my photos on Better Photo and out on the internet in general???"
Keywording is your best friend for your BetterPhoto website or Basic BetterPholio... you say No..., What?, Why?, It can't really matter!? Well, it does matter, and should be important! Have you thought about how people will find your images other than by your name, or if someone comes to BetterPhoto looking for an image... how will they find one you created?
Each word you use for your photo's title and in the description of your photo will lead someone to your photo when they enter one of those words into the search box on the BetterPhoto website.
you could use at least a dozen words to describe that image and it doesn't need to be in a list. You could write about it in prose... Not only about the location (state, country...), but words like sunset, twilight, rocks, ocean, beach, coastline, waves, clouds... can you say something about colors, colorful, is it abstract?, HDR?, used a filter or PSD trick?, silhouettes (you didn't know how to spell that word? give the other versions of the spelling as well), something about the exposure (is it slow?)... what are all the synonyms for those words?
If you have a BetterPholio Website, you are in luck!!! You have an additional set of tips and techniques to get your images noticed on the web as well. Look at your Design tab in your Admin Center, and there you will see a whole set of tips under Tips: Search Engine Optimization. Here's Tip #1...
One of the most important aspects of SEO is discovering what people are most often searching for. This process is called keywording. It's not an exact science -- different words and topics are popular at different times of year, and trends come and go. Plus, the more you read about SEO, you'll find that everyone has a different theory on the best keyword practices.
Never fear, it's not as complicated and convoluted as it may seem, especially for a site like your BetterPholio™. There are some simple tools to help you find good search phrases to get you started. Wordtracker is one of the most reputable keyword-generators on the internet, and they even have a free trial so you can see if it's something you enjoy doing.
Google also has a very helpful keyword tool -- and it's free!
The idea here is to look at every aspect of your site (the galleries, photos, articles, the links section, everything!), and think about how to describe them in words and short phrases. Then get into the mind of who might be searching for that item.
- Gallery of flower photos
- Cute baby pictures
- Photography workshops in San Francisco
- Photo trip to Yosemite
Take some of the words and phrases that describe a particular section of your site, and type them into Google's keyword tool. When you submit your entry, Google will retrieve a list of suggested words and phrases related to your search, starting with the most popular. Simply start a log of ones you like.
The most important tip: Implement these hot keywords, phrases and topics whenever applicable in Tips 2, 3, 5, and 7.
So why not get started?